In this post, we are going to discuss some best tips for treating your blog as a business.
- First of all, Understand your targeted audience – It means that who is your audience or buyers. If you don’t know who is your audience than you can not sell or share anything. ( You are just communicating to those people who are not even interested). So, Understanding audience is of the main factor for communication.
- Targeted age – This is also a very important factor as your blog or product is of teen age or adult but you are communicating with kids and some old people. Then, you can’t generate revenue. So, you must target audience according to age.
- Communicate like a friend – This is the main reason for conversion. When i talk to my friend that i have launched this product in very friendly manner so he will ready to buy the product. But when you become more professional there will be less conversion ratio(It is my personal opinion). As you are communicating directly to your audience so you must know how to communicate in efficient way
- Secondly, Products and services – Blogging is not enough that will give you much revenue. You are spending a lot of time in writing a post and sharing knowledge free of cost. So you are expecting something in return.
- You must sell your product or anything that will generate a better revenue. There are many options like selling a product, Course, you can sell someone’s product (Affiliate Marketing) etc.
- Now, you must be thinking which type of product is more better to sell
- Well, ideas will come by understanding your audience behavior. You can check in insights or any other tool that is telling about your audience like how much time they are spending on your post, how many people wants to communicate with you, what are the things they are mainly looking for. So right product will make more revenue.
Tip : In my personal opinion nowadays publishing a book and selling online courses is very much beneficial.
- Create a value – If you want to promote your business at a very high level then you must need to create a value. It means that you are providing a course at 5000 rupees then you must provide something more than it. Many business fail just because they think of money but they don’t provide anything valuable. So, if you want to achieve long term revenue then you must provide something that people forget about money. If you will understand this concept you will earn a lot.
- There are many examples we can see like Zomato, Ola, Uber, Jio. What they did everyone knows – First they loose something and then achieved heights just by creating value and trust.
- Don’t focus on results just focus on content and promotion result automatically comes.
- Genuinely help your audience – Don’t just look at the profit. If you want to earn name and fame and promoting your brand then you must provide something free of cost so that people are ready to purchase anything from you.
Thanks 🙂